In addition to operating a number of land-based shops in Ethiopia, Bet24 also supports an online betting platform that offers pre-match bets on a number of sports. Our review of the Bet24 sportsbook looks at all features of the platform, including banking options, customer care, and mobile play.


The Bet24 registration takes only moments. To get started, click on the ‘Register’ link in the upper right corner and fill in the required fields. You will be asked to create a unique nickname that you’re not using at other sports betting sites and provide a valid phone number and email. There is no verification process to go through at the time of registration so after your account has been created, you’re ready to log in with your username and password.

Deposits and Withdrawals

Bet24 accepts payments through HelloCash and at company offices. To deposit through HelloCash, open the ‘Deposit and Withdrawals’ tab in your account and select the HelloCash – Lion option. Enter the amount you’d like to deposit and based on whether you have a HelloCash account or not, you will receive further instructions how to proceed with the deposit.

If you want to make a deposit at a branch, give the cashier your username and the sum you’re depositing. You’ll be issued a transaction slip, so check that out to make sure all information is correct. The minimum amount for a HelloCash deposit is 50 ETB and 10 ETB for deposits at a branch. There is no maximum limit.

Withdrawals can also be processed through HelloCash or at a shop. If you have a HelloCash account, the withdrawal amount will be processed instantly, and you will receive a text message notifying you that the amount has been transferred. If you’re not using a HelloCash account, you will need to visit a Lion bank branch to receive the funds.

Alternatively, you can initiate a withdrawal process online by entering the amount and generating a code. You will then be able to receive the amount at a company office after authenticating the transaction with the code. The minimum amount that can be withdrawn is 10 ETB at a shop and 50 ETB via HelloCash. The maximum amount that can be withdrawn via HelloCash is 10,000 ETB per 24 hours. There is no limit on withdrawals at a branch.

Bonuses and Promotions

There are no promotional offers advertised on the Bet24 website.

Mobile App

Bet24’s approach to mobile compatibility is similar to that of many other Ethiopian bookmakers. Namely, the have opted out of developing an iOS or Android app and instead offer their users simplicity and functionality with a responsive version of the site that scales seamlessly on all devices. If you’ve got stable internet connection, simply enter the website through your smartphone or tablet’s browser and you will find a neatly organized layout, with the sports and countries displayed so that you can easily select an event. The login and register buttons are at the top and once you’ve logged in, they make room for your account dashboard.

Support and Contacts

Bet24 has a detailed guide to placing bets and managing your account but in case you need some assistance, or you have a question, you can get in touch over the phone by calling +251903500000 or via email by sending your query to info@bet24.et.


Overall, Bet24’s betting service can be described as adequate for the market. They are licensed by the National Lottery Administration of Ethiopia and have provided detailed T&Cs and contact information which is more than what other Ethiopian bookmakers provide.

There are markets on approximately 20 sports, including soccer, basketball, tennis, boxing, volleyball, and more. There’s a good choice of countries and international tournaments for each sport, but the markets could stand some additions to cater to those punters who like to bet on more than score and goals. Adding live betting options could also boost the bookmaker’s appeal among more bettors.


  • Is Bet24 licensed?

    Yes, Bet24 has been issued a license from the National Lottery Administration of Ethiopia.

  • Are there live events?

    No, Bet24 doesn’t support in-play betting at the moment.

  • How can I deposit?

    You can deposit via HelloCash – Lion or at a company branch.

  • How fast are payouts processed?

    Payouts up to 10,000 ETB are processed instantly. Payouts up to 100,000 ETB take 12 hours, and payouts up to 350,000 ETB take 24 hours to be processed.

  • What kind of bets can I place?

    Bet24 accepts AKO bets and COMBI bets.